Explore the Borderlands Franchise in a Unique Way

The highly anticipated movie adaptation of Borderlands is set to hit theaters on August 9th, with an all-star cast including Cate Blanchett, Jamie Lee Curtis, Kevin Hart, and more. While the stars and filmmaker won’t be attending San Diego Comic-Con, fans can still immerse themselves in the world of Borderlands at Moxxi’s Bar. Located at the Gas Lamp district, this pop-up experience will feature Borderlands-inspired cocktails, live DJ sets, and slots to win exclusive film merchandise. The event is scheduled to take place from July 25th to 27th at the Hard Rock Hotel.

Ballantine’s Scotch Whisky has established a long-term partnership with Borderlands, with a unique collaboration to promote the movie. In 2022, Mad Moxxi was appointed as the Chief Galactic Expansion Officer (CGEO) to launch Ballantine’s Scotch into new heights. As part of the partnership, a limited-edition Ballantine’s x Moxxi’s Bar Edition whisky was created and launched, paying homage to the iconic Borderlands character. During Comic-Con, attendees can enjoy this special edition whisky at Moxxi’s Bar, creating a truly immersive experience for fans.

For fans traveling to San Diego through Albuquerque, the Mountain Dew Borderlands Motel at the Monterey Motel offers a unique experience to dive into the world of Pandora. Co-sponsored by Mountain Dew and Regal Cinemas, this event will take fans on a journey through the dystopian planet, complete with immersive activities. The motel event is part of Regal Cinemas’ Ultimate Borderlands Road Trip tour, with various stops across the country leading up to San Diego. Fans 18+ and 21+ are welcome to join, ensuring an unforgettable experience for Borderlands enthusiasts.

By partnering with renowned brands like Ballantine’s Scotch Whisky and Mountain Dew, the Borderlands franchise is expanding its reach beyond the silver screen. These unique experiences offer fans a chance to engage with the world of Borderlands in a whole new way, building anticipation for the upcoming movie release. Whether attending Comic-Con or joining the Ultimate Borderlands Road Trip tour, fans have the opportunity to immerse themselves in the captivating universe of Borderlands like never before.